Marketing and sales : article
KIRKSVILLE, Mo. – “Grow Your Farm” sessions for beginning farmers begin March 14 at the University of Missouri Extension Center in Adair County, Kirksville.
The Branson Airport started working with the Missouri SBDC at Missouri State University in 2020 to learn more about various programs to help them navigate the pandemic impacts on travel. Check out this latest video and hear how working with the SBDC helped them.
Coupons are the most common sales promotional tool used by businesses. Their usage continues to grow each year, as they provide a way for the consumer to save money while offering the retailer a way to grow and retain sales. The coupon has consistently proven to be an effective business tool.
ST. LOUIS, Mo. – After dealing with Crohn’s disease for 15 years, Emilia Rizzuto learned about the health benefits of elderberries. When she found out that Missouri grows a lot of elderberries, she developed an elderberry syrup that led to founding her business, All Things Elderberry.
Earlier in this series we looked at some of the benefits and basics of exporting. In this article, we will review an important first step, how to determine if there are no export control restrictions on your product or service.
COLUMBIA, Mo. – Women livestock farmers can help build their business through Facebook in a few minutes each day, says Amber Henry of Henry Meat Co. of De Soto. She also serves on the Jefferson County University of Missouri Extension Council.
HILLSBORO, Mo. – University of Missouri Extension offers a one-day workshop for those thinking about selling produce and other goods at farmers markets.The Feb. 3 workshop covers food safety, sampling, funding, customer service and opportunities for discussion with other vendors, said MU Extension…
CARTHAGE, Mo. – Farmers and ranchers are increasingly turning to online sales to reach customers, especially with COVID-19 disrupting the operation of many farmers markets, restaurants and stores.
Good News Brewery has grown amidst the pandemic. They find opportunities and reach out to the Missouri SBDC at EDC of St. Charles County. Check out this latest video and hear how working with the SBDC helped them.
As I spend time with friends, I often hear them say, "There is no unique place to go shop these days. They all have the same stuff." To which I reply: "Why do you shop where you do?" This at times leads to an interesting dinner conversation.
Stephanie McGrew is the owner of Lone Star Physiques in Kirksville, MO. Check out our latest client highlight video to learn about Stephanie's relationship with the Missouri SBDC in Northeast Region and more about her rural, personal fitness business.
MISSOURI – The Missouri SBDC (Small Business Development Centers) was awarded $125,000 for specialized training, business counseling, and technical assistance for research and development (R&D)-focused small businesses under the Federal and State Technology (FAST) Partnership Program.
Do you do business with the local, state, or federal government? Or would you like to add the government as a customer?
Williams’s colleagues have described her as having a deep dedication to her work and her clients as well as delivering quality and caring, one-on-one counseling and training facilitation that makes a difference.
When three of Marina Scheiner’s nieces were away at college, Scheiner wanted to send them boxes of goodies to ensure they felt supported, appreciated and encouraged. But even with good intentions,“it was so hard to get it done. That conundrum sparked an idea.
COLUMBIA, Mo. – As summer approaches, Missouri’s estimated 240 farmers markets are struggling with how they will comply with COVID-19-related restrictions. Regarded by many as vital and vibrant community hubs, farmers markets will need to rethink how to work with their vendors and still serve a…
In the first article, we shared some basic information on some of the “whys” of exporting, including the expected growth in the international market for US businesses and available resources in this area for the small business owner to succeed.
Thalia Cherry started working with the Missouri SBDC at UMKC in 2016 and continues to work with her business coach to help her business grow. Check out our latest client highlight video to learn more about Thalia's entrepreneurial journey.
In the previous article, we looked at tools that were available online from US Census sources and through Missouri SBDC counselors to identify potential markets at the country level. This resulted in a prioritized list of countries to consider for export
Now that you have confirmed there are no export restrictions on your product or service, you are ready to develop your strategy to export your product. The effectiveness of the export plan you develop will hold the key to whether the international marketplace becomes a significant revenue stream…
Now that you’ve identified a country for export and have selected a path to your customers, it’s a good time to start to think about pricing. You’ll need to make the important decision on what you will charge for your product. In this issue, we’ll discuss the additional costs you can expect to…